Refabula

Uniting Refugees with people

I was tasked to create branding for a charity who helps refugees. Everything was created from the ground up, from the audience, name, identity and even more.

Refabula, a blended word of Refugee and Fabula (meaning story in Latin) aims to add the human touch to helping Refugees who arrive in the UK. Refabula believe in uniting Refugees with people, so they live in a safe and secure environment, and can build a new life.

Touchpoints include Instagram posts, logo, brand identity, a fundraiser kit for businesses to create fundraising events and an app mock up which aims to create a community to attend events nearby, and post about events they have created.

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